As we head into a New Year, we’ve decided to look back at a story from the tail end of 2016. Quite a shocking acknowledgement in fact. That cigarette makers of Camel, Newport and Marlboro designed their products in order to keep users addicted to the nicotine. This altered their brain function, killing over 1000 Americans daily.
The court ordered admission has been screened on TV and in newspapers in the form of ads. The tobacco giants tried for over a decade to stop this with years of appeals since the original judgement in 2006. The parade of TV and newspaper ads lasts a year but are weakened somewhat by the changing media landscape.
It’s a large step. It’s the first time these companies have to lay it all out on the table and tell the truth says Cliff Douglas of the American Cancer Society.
Back in 1999, a Justice Department lawsuit against the owners of Philip Morris and R.J. Reynolds led to a government federal order that tobacco companies should issue corrective statements on their products to change the decades of manipulation and lies. Not surprisingly, legal appeals came and pushed back the media ads for another 11 years. Since then the audiences for these channels have fallen dramatically.
Robin Koyal of the Truth Initiative mentioned it’s been a long fight to get the truth out. He said that although it’s a great fight, less people are likely to see the advertisements and the young demographic are gaining more of their information online and through the likes of tablets and smart phones rather than TV.
The Federal Trade Commission stated that cigarette companies spend $8 billion a year on cigarette advertising while the anti-smoking ads cost a fraction at a mere $30 million it’s estimated. The court order states that tobacco firms lied about the ‘light’ cigarettes, that they were safer for you than regular cigarettes and that second-hand smoked didn’t causes lung cancer.
If you’re looking to start the New Year in a healthier manner, then why not try the Anne Penman Stop Smoking Programme? If you’ve tried other methods before that haven’t helped, look no further than Anne Penman Laser Therapy who can help you go smoke free for good.
The Programme involves three stages. The first part is laser therapy that is a well established method to tackle a number of medical problems such as smoking. We advise to have more than one sitting of laser as in the days after quitting smoking this can be the most challenging.
The other stage of the programme delves into your mind to try and understand why you smoke and what triggers you might have. Is there stress at home? Do you suffer emotionally? By finding out we can create a specific plan that is tailormade to you. This can give you the best chance of quitting for good.
The final stage is ongoing support from all of us here at Anne Penman. We’re available 24/7 to help you along the way on your journey to quit the habit.
Stay up to date on the blog and if you want more information then please get in touch today.